nyc-brill

Margaritaville may open in New York City

From the Commercial Observer: “With Margaritaville Deal Nearly Sealed, $295M Brill Building Investment Closes”

Jimmy Buffett’s hospitality brand Margaritaville is negotiating a deal for its first New York City location at the Brill. A source with intimate knowledge of the situation previously told CO that Margaritaville’s 25,000-square-foot space will span part of the ground floor, the lower level and the 11th-floor rooftop. In addition to his tropical-themed restaurant Margaritaville and a store, on the rooftop, Buffett will have a Landshark Bar & Grill, the source said, serving a quick bite and drinks in a more casual setting.

The Brill Building is located at 1619 Broadway between West 49th and West 50th Streets.

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Buffett makes Forbes List of Highest Paid Celebrities

Jimmy Buffett comes in at #66 on Forbes List of the Worlds Highest Paid Celebrities with $40.5 million.

Source Of Wealth: Margaritaville
With locations from Atlantic City to Panama City, Buffett’s Margaritaville empire is broader–and lucrative–than just about any venture by his top-earning celebrity peers. He still finds time to play gigs in front of his Parrothead fan base, to the tune of 27 dates in our scoring period.

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Margaritaville San Antonio to open July 19th

From the San Antonio Current: Jimmy Buffett’s Margaritaville has finally released a date for the opening of its San Antonio location inside Rivercenter Mall (849 E. Commerce St.). Yes, we have plenty of margs in SA already, but the first Margaritaville in Texas will offer a family-friendly restaurant with seating for 315 souls.

Per today’s press release announcement via the International Meal Company, which owns the restaurant, the space will feature “island-inspired flavors, live entertainment and a patio overlooking the river” all inside a 10,000 square-foot venue. Menu items sound as goofy as you’d imagine: Cheeseburger in Paradise, Volcano Nachos, Drunken Shrimp Skillets.

A grand opening and BONUS MARGARITA TOAST! will take place Tuesday , July 19 from 10 to 10:30 a.m. The restaurant will open 11 a.m. daily.

For more information, visit MargaritavilleSanAntonio.com

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Looks from the new Margaritaville swimwear collection.

Margaritaville to Launch Women’s Swimwear Line

From WWD.com: “Margaritaville Launches Swim Line

Jimmy Buffett’s Margaritaville brand — which already offers home decor, beachwear and accessories — will extend its reach to a new, and rather obvious, category for resort: women’s swimwear.

Cathy Hernandez, the company’s newly-appointed vice president of swimwear who previously spent 11 years developing Tommy Bahama’s swim business, said she was surprised to find that Margaritaville did not yet offer women’s swimsuits. “It was a major success story waiting to happen,” she told WWD. Hernandez met with Joe Laurita, the chief executive officer of Margaritaville’s apparel business, to strategize the collection, which aims to provide swimwear and sportswear-inspired cover-ups. “The inspiration behind Margaritaville Swim is the yearning for an island adventure, a leisurely escape — Margaritaville as a feeling, not a place,” Hernandez said. “Fun and humor also play a role in what we create.”

The debut styles include cover-ups, bikinis, tankinis and one-piece silhouettes with zigzag stitching, hardware, fringe and geometric, stripe and floral prints in slimming, chlorine-resistant fabrics with built-in sun protection. The brand’s first resort 2017 collection will launch at Miami’s SwimShow in July.

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