ChainLeader.com has an interview with the president of CIP Steve Overholt: “Executive Q&A: Hamburger Chain Seeks Paradise”
“It’s a scary time to go out on your own right now,” says Cheeseburger in Paradise President Steve Overholt. But out he goes nonetheless, as the owner of the 34-unit restaurant chain, after leading an investor group that paid Tampa, Fla.-based OSI Restaurant Partners $2 million in September.
President of Cheeseburger in Paradise before the sale, Overholt acknowledges the concept has had its share of ups and downs, particularly concerning an aggressive licensing agreement with Jimmy Buffet’s Margaritaville Holdings, which owns the “Cheeseburger in Paradise” trademark. Today, with a kinder royalty deal in place, Overholt believes the “new company” is primed for profitable growth. In this exclusive interview, he describes how he intends to achieve it.