Margaritaville resort to be built in Manhattan

A Margaritaville resort based on the beachy lodging concept from the Jimmy Buffett song of the same name is slated to open near New York City’s Times Square in late 2020.

From Margaritaville.com:
Margaritaville Holdings, the global lifestyle brand synonymous with fun and escapism, today announced it’s building a new Margaritaville Resort in New York City. Located in Times Square at 560 Seventh Avenue, blocks away from the bright lights of the entertainment district and New York’s most popular attractions, the 234-room, 29-story property is expected to open in late 2020. Once complete, the $300 million project will boast several Margaritaville food and beverage concepts, a rooftop LandShark Bar & Grill and pool, retail space and more.

“From the beaches of Florida to the Great Smoky Mountains to the corner of Seventh Avenue and 40th Street, Margaritaville brings fun, relaxation and a much-needed escape from the every day to any set of coordinates,” said John Cohlan, chief executive officer of Margaritaville. “The Margaritaville Resort Hotel and the lifestyle experience it offers will be the perfect complement to the exciting, fast-paced energy of Times Square and we can’t wait to bring this destination to the travelers and residents of New York City.”

In partnership with International Meal Company (IMC), food and beverage venues include a Margaritaville Restaurant, LandShark Bar & Grill, 5 o’Clock Somewhere Bar, Floridays Airstream Café, and an all-new concept, Chill Bar. Retail space is planned for the lobby, allowing guests a way to extend their visit to paradise and bring the island life home.

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