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Miller Lite (or Miller High Life - - - one or the other) has a 1 second commercial during the Super Bowl. Because the economy is so bad, it is all they can afford. Brilliant!

It's just that large black guy standing in front of a truck of beer saying "Miller High Life".



So funny.

Perfect!!!! probably sell millions of beer's!!!

if the pubilicity of it is reaching this far....seems like they're getting their money's worth, eh?

They showed the ad on Leno this week.
Very cleaver

I think it's for their High Life brand and not the Lite.

They *are*, however, spending a lot of money buying up airtime before the Game in which to tell people about their one-second spot.

Commercial or not, I'll be drinking my Miller Lite come game time.

TropicalTroubador wrote:They *are*, however, spending a lot of money buying up airtime before the Game in which to tell people about their one-second spot.

I like the one with the "High Life" delivery guy complaining it's going to cost $3 million and that Miller is going with the one second ad (not sure if there was a second ad about this).

I heard about this...and they promo it in some of there ads now!!