Compass by Margaritaville at Beachwalk

From Florida Union-Times: “Jimmy Buffett-themed Margaritaville resort the latest plans for Beachwalk in St. Johns County

Starting in 2024, it will always be 5 o’clock at Beachwalk.

Construction on a 130-room Margaritaville hotel in Beachwalk, a planned community in northern St. Johns County, is expected to begin in early 2023. The estimated opening date is the second quarter of 2024, according to a news release.

Jax Daily Record first reported the news Tuesday that Beachwalk Retail Center LLC, a partnership between PEBB Enterprises and Falcone Group, will develop the COMPASS by Margaritaville at Beachwalk along the community’s 14-acre Crystal Lagoon.

Construction costs for the new hotel were not disclosed.

The hotel will be part of a 47-acre development that includes restaurants, retail and a 348-unit multifamily apartment community, which is expected to open later this year.

Margaritaville has evolved from a catchy pop song by island lifestyle troubadour Jimmy Buffet into a global lifestyle and hospitality brand.

Northeast Florida’s first Margaritaville hotel in Jacksonville Beach opened in January 2021. The beachfront resort hotel at 715 1st St. N. boasts 202 guest rooms and suites as well as the two-story LandShark Bar & Grill.

And in 2018, the company welcomed the first residents of its Latitude Margaritaville 55-and-older community in in Daytona Beach with plans to eventually expand that development to nearly 4,000 homes.